Positioning isn’t just about what you do. It’s also about how and why you do it. Last week, we laid the groundwork for identifying your ideal client. Now let’s build on that foundation and explore how your unique perspective shapes your reputation and attracts high-ticket, high-trust clients. In the second part of our positioning series […]

Many talented personal stylists who struggle aren’t doing so from a lack of skill. They might not be connecting with the clients they actually want to work with, even if they are signing on clients. If that’s you, the missing piece between where you are in your styling business and where you want to go […]