Many stylists like to turn to the idea of discounting their offers when things slow down (or even come to a halt) in their business. Offering a discount, though, can negatively affect you, your brand, and your bottom line. Rather than relying on them as a quick fix, you need to reconsider the way you […]

Linking to clothes is easy. It’s our nature to want to share and recommend things we like and think are fun. But this is what influencers do. And while I work with a fair number of women who are influencers and stylists, it’s difficult to be successful at both.  So if you’ve been straddling the […]

What are you willing to do to have the kind of clients you want and style them the way you want to? Are you willing to accept that some conceptions you have about business are mere myths? You’re leaving a lot at stake if you don’t understand the styling marketplace. Unfortunately, so much of the […]

Have you ever had the thought, “If I could just go viral and expose my business to a bigger audience, I’d have it made?” So many entrepreneurs do and can’t imagine being unsatisfied with their business in that scenario. Marie Zydek has 10+ years of experience and a long list of clients. She’s also a […]

You hear about work-life balance all the time. Many people strive for it, yet many struggle to attain it. But what does achieving work-life balance look like in action? And are there times when it’s okay for your styling business to take precedence over your personal life (or vice versa)? In this episode of The […]

Many personal stylists strive to hit the six-figure mark (or better) in their business. They work hard, work smart, and do all the right things… but not everyone who aspires to get to six figures in their personal styling business succeeds. So what’s the difference between those who do and those who don’t? Those who […]