Are you a glass-half-empty or half-full kind of person when it comes to your perspective on your styling business?  Slow seasons are a thing in the business world. But just like the half-empty versus half-full concept, you have a choice in how you view them. You can see them as unavoidable pains in the you-know-what […]

Many stylists like to turn to the idea of discounting their offers when things slow down (or even come to a halt) in their business. Offering a discount, though, can negatively affect you, your brand, and your bottom line. Rather than relying on them as a quick fix, you need to reconsider the way you […]

Linking to clothes is easy. It’s our nature to want to share and recommend things we like and think are fun. But this is what influencers do. And while I work with a fair number of women who are influencers and stylists, it’s difficult to be successful at both.  So if you’ve been straddling the […]

What are you willing to do to have the kind of clients you want and style them the way you want to? Are you willing to accept that some conceptions you have about business are mere myths? You’re leaving a lot at stake if you don’t understand the styling marketplace. Unfortunately, so much of the […]

Have you ever had the thought, “If I could just go viral and expose my business to a bigger audience, I’d have it made?” So many entrepreneurs do and can’t imagine being unsatisfied with their business in that scenario. Marie Zydek has 10+ years of experience and a long list of clients. She’s also a […]

You hear about work-life balance all the time. Many people strive for it, yet many struggle to attain it. But what does achieving work-life balance look like in action? And are there times when it’s okay for your styling business to take precedence over your personal life (or vice versa)? In this episode of The […]