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You’re showing up. You’re posting content. You’ve got offers you believe in. But the momentum you expected still isn’t there. Before you change your services or redo your content plan, ask yourself this. Is your marketing actually saying something real, or are you just saying what feels safe? In this episode of The Six Figure […]

The Marketing Mistake Even Experienced Stylists Make
How Personal Stylists Can Build a Recession-Proof Business (Even Now)

Consumer spending patterns are shifting. While we’re not technically in a recession as of May 2025, discretionary spending has slowed by $2 billion month-over-month, and people are becoming more cautious with their purchases—even when their bank accounts remain healthy. If you’ve noticed it’s been harder to sign clients lately, you’re not imagining it. In this […]

Why Most Personal Stylist Sales Calls Don’t Convert (And How to Fix Yours)

Are you getting ghosted on sales calls and attracting hesitant clients? The culprit might be a seemingly small detail with enormous ripple effects on your business: how you talk about your sales call in your marketing. If your website or social media uses vague, “cutesy” language for booking, you might be unintentionally repelling your ideal […]

Do you assume summer will be slow for your styling business and plan accordingly, by pulling back, logging off, and hoping things pick back up in the fall? For too long, stylists have accepted the myth that summer is a “slow” season. But it’s really a self-fulfilling prophecy born from a lack of foresight and […]

Grow Your Styling Business In Summer
The Coaching Advice That Keeps Stylists Stuck

Have you invested in business coaches and marketing experts, yet still feel like consistent, high-end clients are out of reach? You’re not the problem. But there is one. There’s a hidden blind spot in the coaching industry that’s quietly stalling the momentum of personal stylists. Most people don’t even see it coming. In this episode […]

When Your Marketing Still Works…But It Doesn’t Feel Like You Anymore

As a successful stylist, you might hit a surprising (and rarely talked about) point in your business: everything looks like it’s working—you’re booking clients, hitting your income goals—but behind the scenes, you’re bored, disconnected, or even dreading your own marketing. If that sounds familiar, you don’t need to start over. You’ve simply outgrown your positioning. […]

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