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When every new month depends on finding brand-new clients, it’s very hard to create consistency in your styling business. You can have a great month, do really good work, and still look at the next month wondering where the next round of clients is going to come from. One of the places I see stylists […]

Getting More Repeat Clients in Your Styling Business with Julia Nauer
What If You Already Have Enough People to Grow Your Styling Business

There’s a point in your styling business where you’ve already proven that you can do this. You’ve had paying clients, you’ve had good months, people have referred you, and you know there are people who want what you do. Then revenue gets quiet again and suddenly you’re back wondering what changed. That’s usually when the […]

client lifecycle for personal stylists

When an existing client comes back to work with you, do you already know what makes sense to recommend next? Or are you figuring it out in real time based on what they ask for, what they might say yes to, or what feels easiest to sell them? You can get very good at getting […]

Income is often the scoreboard we use in business, especially when we are trying to understand how far we have come or how long it should take to reach the next level. When that number is not moving the way you expected, it is easy to assume something obvious must be wrong and start looking […]

Fixing the Wrong Problem Keeps Your Income Stuck
What Fall Looks Like When Your Styling Business Has a Plan

There’s a version of success in your styling business that doesn’t usually get posted about because it isn’t dramatic enough. It’s not the viral post, the big press placement, or the six-figure reveal that makes everything suddenly feel legitimate. That Cinderella version of business success is what a lot of stylists think they’re waiting for, […]

How to Audit Your Styling Business Before Fall Gets Here

If you’ve been with me for the last two episodes, you know summer is the setup season. So if you’re not where you want to be right now, this is a really good time to stop assuming “summer is just slow” and look at what’s actually happening in your styling business before you head into […]

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